Artificial intelligence (AI) is cool and everything, but there’s no replacement for building solid relationships in business or in life.
Before I start to sound like a broken record, I’ll get to the point.
You probably landed here because you pitched me on HARO. Or maybe you sent me an email pitch suggesting I cover your story. Or maybe you stumbled here from Google. Hell, maybe I even sent you the link to this post!
At any rate, I’m guessing you want more media coverage and thought leadership opportunities for your brand or your client’s brand.
I totally get that, and I’d love to make that happen for you.
Unfortunately, I don’t have the bandwidth to cover every story I’m pitched.
And if I’m being completely honest, not every story I’m pitched is a story I want to cover either.
But that doesn’t mean we can’t build a relationship and potentially work together down the line.
In fact, I think it makes a whole lot of sense for us to keep in touch. You never know how we could end up helping each other out.
So, as someone who loves lists, I’ve compiled a list of 6 ways we can potentially work together now or in the future. And, of course, I’m always open to your ideas as well.
#1: First things first – staying connected is the name of the game.
I’ll typically send emails to my contact list a few times a month to let them know about upcoming stories that I’m seeking sources for. These opportunities are 100% free.
By keeping in touch, you’ll be the first to know about future opportunities, so you can respond to source requests in a timely manner.
#2: Got guest post ideas? Awesome!
If you’ve got a great idea for a guest post topic, feel free to pitch me!
I’m currently accepting guest post pitches for the Media Moguls PR blog.
I’m willing to consider pitches on the following topics:
- Public relations tips and tricks
- Media pitching tips and trends
- Industry trends
- Branding tips and tricks
- The intersection of SEO, content marketing, and PR
- Digital marketing & PR tools and resources
- Mental health
- Addiction
- Burnout
- Work-life balance
- Anything else that aligns with either of these broad topics!
If your guest post is selected for publishing, we may make a few edits to align with our audience and optimize it for SEO. We will also share all posts on our social channels and potentially with our email list.
#3: Let’s chat! (For a fee)
Do you wish you could get more media opportunities that look like the story below without having to hire an agency?
If you’re ready to take your PR and Thought Leadership game to new heights without the cost of bringing in a new PR team, then book a paid PR consultation.
Together, we can do any or all of the following:
- Create branding guidelines & refine brand positioning
- Create a plan to attract and convert more client leads.
- Develop a thought leadership strategy
- Craft winning media strategies
- Refine your existing media pitches
- Build media lists that connect you with the right media contacts
- Create editorial calendars that align with your goals and with trending topics.
- Optimize your existing content for search and engagement.
- Media training so you can rock your next interview
- Create an annual PR plan that helps you achieve your goals.
- Train your PR team to improve their results
Consultations are typically held via Zoom or Google Meets.
#4: Content marketing
I don’t care what anyone says; content is still king. Or perhaps I should say that valuable, engaging, and strategic content is still king.
Content that effectively answers people’s search queries and aligns with search intent holds immense value. It’s the golden ticket to attracting and engaging audiences, getting your brand to the top of search engines, and becoming a true thought leader in your industry.
Meanwhile, subpar content quickly gets lost in the noise, failing to make an impact or provide the value that users crave.
Anyone can create subpar content, but very few can create content with an impact.
If content isn’t your thing, or if you’re struggling to develop content that gets ranked and shared, I can help!
By joining forces, we can supercharge your brand’s reputation and expand its reach.
#5: Media outreach and strategy
Do you wish your media reports looked more like the report below?
If you’re feeling overwhelmed, discouraged, or burnt out from media pitching, leave the heavy lifting to others!
Let the pros handle the nitty-gritty details, from building relationships with key media contacts and developing customized media lists to pitching your brand through HARO.